If you haven't noticed, lately I have been blogging about coffee. Lately being the past year of my life, but having two children between the ages 1 and 3 has that effect on people. Lil' Bit started school, and I volunteered to be a "room mom." This week I will meet with the other "room moms" to talk about...well not sure...the room?
The "room moms" discussed where to go have a cup of coffee and figure out this vague job for the year, and I thought to myself Hooters. What would these two other thirty-something women, I barely know say if I threw out the name of the local breastaurant?
"Hey ladies I have an idea. What about Hooters? I hear they have great coffee and it is loud with plenty of room for my 1 year old to roam around. If it is nice we could sit outside on the deck...."
What I if I said that with a warm straight face to these two women, these mothers, with whom I have never had more than a three minute conversation?
Breastaurants are strange. I first learned this word about 2 months ago when Chef says to me one night while lying in bed, "So breastaurants are pretty lucrative, and there is a new one that is a bit more sophisticated than Hooters that is really taking off. It is called Twin Peaks. What do you think?"
"Did you just say the word breastaurant?" I had never heard that word before, and I found it utterly hilarious and perfect. Breastaurant.
"As long as people have to sit at tables to eat and the food isn't total crap, I am cool with it. I mean, if that is where you want our daughters to pick up shifts as teenagers during the summer. I had a friend in high school who really worked her way up the Hooter ladder. Got into a calendar or something."
Chef dropped it.
The girls and I drive past a Hooters on the way to school every morning. It sits nestled on the water next to a small bridge and marina. It is a place where some people come to eat, watch sports, and stare at tits, and where some people work. They fry wings, or sling beers and cleavage. It is a lucrative business model that has its rightful place in society.
I think we need to explore this restaurant concept further. Maybe transform the common package store and bar to a haven for the under-appreciated heterosexual woman. A softly lit tavern where you can get 2 for 1 margaritas, where you can watch talk shows or reruns of dramas and comedies from the 90's...like Melrose Place, or the Golden Girls, or My So Called Life. Where you can get a great mixed salad and buy your bottle of gin for the week, and perhaps where the waiters strut about in black Speedos, and retro threadbare shirts that are just a little too tight. A Package store with a big P.
Now that is an idea I will run by Chef. A market that really needs to be tapped....